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Chairman Chen Yin Attends the "Shanxi Night" at the 135th Session of China Import and Export Fair

time: 2024-04-18 source: CTG General Office

On the evening of April 15, in conjunction with the opening of the 135th Session of the China Import and Export Fair (Canton Fair), the "Shanxi Night" themed "Embrace the Pearl River, Progress with Shanxi" took place at the iconic Canton Tower in Guangzhou. The event was attended by distinguished guests including Wang Weizhong, Deputy Secretary of the CPC Guangdong Provincial Committee and Governor of Guangdong Province, and Jin Xiangjun, Deputy Secretary of the CPC Shanxi Provincial Committee and Governor of Shanxi Province. Chairman Chen Yin of CTG was also in attendance, participating in the meeting session hosted by Governor Jin Xiangjun. The event saw the participation of over 300 guests from home and abroad, including foreign diplomats in China, key enterprises from the Guangdong-Hong Kong-Macao Greater Bay Area, and the Pearl River Delta, as well as representatives from national business associations and international organizations.

"Shanxi Night" utilized a comprehensive approach through guest speeches, a collection of Guangdong-Shanxi stories, promotional campaigns, and cultural performances, showcasing the scenic beauty and cultural heritage of Shanxi. Vice Governor of Shanxi Province, Tang Zhiping, led the main promotional segment, while Shanxi-born singer Yan Weiwen narrated Guangdong-Shanxi stories and performed the song "Beautiful Scenery in Shanxi". Promotions were also carried out for the cities of Shuozhou, Taiyuan, and Datong. This event is increasingly becoming a significant platform for Shanxi to open up, showcase its image, and foster cooperation and communication. With a long and splendid history, Shanxi is renowned as the "Land of Civilization Spanning Five Thousand Years". The province is actively promoting innovation in cultural and tourism products, optimizing business formats, enhancing infrastructure, and improving services. These efforts aim to build strategic pillars for cultural and wellness tourism and establish Shanxi as a prominent cultural tourism destination in the new era.

Last year, CTG and Shanxi Province entered a strategic cooperation agreement to further promote tourism both domestically and internationally, explore high-quality mountain tourism projects, and enhance tourism retail and hotel management operations. This partnership leverages CTG's comprehensive tourism industry chain to support the high-quality development of Shanxi's cultural and tourism sectors.